Continue to start Shanghai "four big brands" Shanghai to introduce a new round of three-year action plan
People’s Network Shanghai July 30 (Dong Zhiwen) continued to improve the influence of Shanghai "four brands" in order to do a good job in important policy interpretation. Today, Shanghai "four major brands" three-year action plan newsletter, the Shanghai Municipal Government Information Office, the Municipal Development and Reform Commission, the Municipal Economic Information Technology Commission, the Municipal Commercial Committee, the Municipal Party Committee Propaganda Department, introduced the "Shanghai Service" "Shanghai Manufacturing" "Shanghai Shopping" "Shanghai Culture" four brands of new three-year action plan related content. Shanghai Service: Comprehensively improve Shanghai core competitiveness in "four brands", "Shanghai Service" has played a core leading role, covering economic, life, urban management, government service, etc., is a centralized design of the central city function.
Promoting high quality development of the service industry, not only the comprehensive improvement of Shanghai urban energy level and core competitiveness is also related to Shanghai’s better service.
Fu Wenjin, deputy director of the Municipal Development and Reform Commission, said that this round of "Shanghai Service" brand three-year action plan has 13 special actions, accumulated 56 tasks, including: in the promotion 上海干磨实体店 of the city’s core service function. Including the improvement of financial service level, enhances international trade service level, enhances the transportation service level, improves scientific and technological innovation service level, etc. Trade innovation and development, enhance 17 working tasks such as shipwise smart service level, improve functional platform and technical transfer mechanism service capabilities.
Strong brand in high quality development of service economy.
Including 2 special actions such as promoting professional service levels, promoting the construction of world design, focusing on building high-class legal services, promoting professional services integration, industrial design and empowering industry innovation, cultural and creative stimulating urban vitality 12 Terminal work tasks.
In the high quality life of 上海快餐微女微信号 the people’s livelihood, they launched the brand.
Including the expansion of Shanghai quality education supply, building global healthy cities, builds old-fashioned-friendly cities, deepening the world famous tourism city construction, and building international sports events, etc., focusing on polishing Shanghai basic education brands, improving public health system, Optimize the supply of pension services to form an international tourism opening up hub, and nurture 19 jobs such as independent brand events. Strong brand in high-performance governance in service cities.
Including the promotion of urban management refined service level, deepening the government service "one network" and urban operation "one network system" construction and other 2 special actions, focusing on building urban management refinement demonstration zones with world influence, support data assignment Can urban digital transformation, build "one network" all-round service system, and do 8 job tasks such as "one network system" application scenario. Shanghai Manufacturing: Strive to create a world-class emerging industry development policy, Zhang Hongwei, chief engineer of the economic information committee, said that through three-year action, strive to build a world-class emerging industrial development strategy source, linkage long triangle, service nation, radiate high-end manufacturing growth Extreme, manufacturing brand with international influence aggregation.
He introduced that a new round of "Shanghai Manufacturing" brand three-year action plan includes "four" "six creations" top ten special actions. "Four" expand around "famous" "famous" "famous" "famous garden".
"Famous" is to create 100 major shortboard equipment, 100 advanced materials, a group of intelligent terminal products.
Fully build fashion consumption boutique, build Shanghai design 100+, fashion 100+, brand 100+.
"Famous Enterprise" accelerates the construction of world-class leading companies, chain main enterprises, hard nuclei technology companies, specialized new enterprises, etc. Excellence manufacturing enterprises. "Famous" is propelled to the industrial elite plan, and 600 industries leading talents.
Form a group of corporate teams with distinctive characteristics, Shanghai characteristics, and international level.
Implementing training programs such as Chief Technician, Skills Masters.
"History" is optimized to improve the brand of industrial parks, cultivate five world-class brand parks such as Lingang, Zhangjiang, Caohejing, Chemical Area, International Automobile City, build five new city "one city, a park", build 40 Less city-level specialty industrial parks. "Six Children" is expanded around "Digital Wisdom" "Technical Innovation" "Quality" "Service Reputation" "Green Creation" Including the implementation of "Worker Shanghai" program, build lighthouse factory; promotes digital and efficiency of enterprises, build more than 100 data-driven intelligent plants; implementing industrial base reconstruction, gathering "five bases" fields, achieving 200 key basic components and metals Device engineering and industrialization; accelerate the construction of standard system advantages, form a batch of "Shanghai Manufacturing" standards with independent intellectual property rights, have independent intellectual property rights; promote digital green products, create green products, green plants, green parks and green supplies Chain "four green" benchmark demonstration, etc.
Shanghai Shopping: Liu Min, deputy director of the Urban Municipal Commerce Committee of the International Consumer Center, said that in the next three years, Shanghai will gradually build a global influence, attractive and competitive international consumer center city. To this end, a new round of "Shanghai Shopping" brand three-year action plans to develop the first economy, cultivate local brands, develop nighttime economy, promote commercial digital transformation, etc., increase the promotion efforts, focus on 8 special actions to propose 24 specific tasks. Consumption landmarks create special actions, build the core carrying area of ??the international consumer center city, construct a new year-of-new city commercial, cultivation, leading the high-quality life and radiation, and cultivates the characteristic commercial block of urban civilization and business civilization.
First economic improvement special action, deepen a batch of construction demonstration zone construction, gather a group of high-energy brand first store to create "global new product season". Brand economic upgrades special actions, build global high-end brands, local manufacturing consumer goods brand innovation.
Improve local brand influence and reputation, develop retail own brands, deepen the old name "One Pin". The night economy lights a special action, and builds 1 + 15 + X night economy overall layout. Create a batch of landmark night experience projects, strengthen the territory of pedestrian walking street, new space layout, etc.
External consumption gathering special action, promotion of the business trip text, create a global attractive cultural consumption business card, develop free tax rebate economy, improve the external card receipt acceptance environment and payment convenience.
Special actions for commercial digital transformation, build commercial digital transformation demonstration zones, living service digital demonstration zones, and new urban commercial digital demonstration zones to create a number of new retail applications.
"Shanghai Shopping" brand promotion special action, the "Five-Year Shopping Festival" to become a new round of global business card and iconic activities to start Shanghai "four major brands", implementing the "Shanghai Shopping" brand global promotion plan. Special action optimization of consumption environment, promote the construction of credit demonstration business, improve the chief quality system, improve user rights protection, and important product traceability.
Shanghai culture: urban cultural soft power continues to enhance the last round of "Action Plan", Shanghai Focus on the three major cultural advantages, continuously starting red cultural brands, building red gene inheritance promotion highland, "Party’s birthplace" Become a fresh brightener business in Shanghai; at the same time, Shanghai has continued to start the sea culture brand, creating a city in cultural innovation, creating a vitality of the cultural innovation, the city’s spiritual character is deeply rooted, the construction of literary highland continues to be consolidated, the quality of cultural and economic exhibition activities is improved, the modern public cultural service system is basically built, The cultural and creative industry is upgraded.
Shanghai has continuously starting the Jiangnan cultural brand, enhances the level of excellent traditional cultural inheritance, and has achieved remarkable results in historical and cultural heritage, and Jiangnan culture research has continued to improve
Liu Haiying, director of the Cultural Reform and Development Office of the Municipal Party Committee, said that in three years, the city’s cultural brand marking is remarkable, and the city culture soft strength is constantly enhanced. The "Action Plan" clarifies the main goal of culture in the next three years, that is, comprehensively helps Shanghai’s soft power improvement, deepening the construction more open tolerance, more innovative and vitality, more humanistic care, more charm, and world influence Socialist International Cultural Metropolis. Shanghai will not only carry forward the "Shanghai Culture" brand, but also highlight the "Shanghai Culture" brand building in the promotion of "Shanghai Culture" brand building in the Jiangnan Culture Exploration and Innovation. Shanghai Culture "Brand Building Brainstorming Role. Based on "high quality cultural development, high-quality cultural life, high-level cultural supply, high-efficiency cultural governance", Shanghai will "use enough red culture, sea culture, Jiangnan cultural resources" as the main line, " Terminal, activate the "source", brave "tide", focus on enhance the "Shanghai Culture" mark, form a cultural brand building task system of "12 special actions, 53 grasp, 150 key projects". (Editor: Dong Zhiwen, Han Qing) Sharing let more people see.